BC HYDRO MY HYDRO

Client: BC Hydro
Direction: Linetest
Agency: DDB Canada
Producer: Mark Lee, Natalie Parolin
Design: Mark Lee, Hao Chen
Motion Graphics: Mark Lee
Sound Design and Music: Sono Sanctus

Various videos created for Trulia using live action and motion graphics, showcasing a variety of their products for the public and real-estate agents.

We mostly used live action and motion graphics for these projects as an effective technique to showcase Trulia’s digital products. We were able to create various UI elements through motion graphics for their products based on preliminary designs and prototypes, so these videos were completed and ready to use for their launch days. We like to showcase Trulia’s digital products often by implementing a relatable story that helps bring a more tangible and humanness aspect to the digital world. These projects are always a blast to work on because we take the project from concept to completion, and the shoot is always a thrill!

PROCESS